FLOUR / WHEAT

Whole Wheat Atta

Sehore, Madhya Pradesh

Stone-ground whole wheat atta. Unbleached, unrefined.

Pack size
Ingredients / What's inside

[Ingredients / What's inside — awaiting client]

How to store

[How to store — awaiting client]

Delivery & enquiries

[Delivery & enquiries — awaiting client]

02 / THE SELECTION

Why this atta?

We selected this wheat after considering the place it came from, the growing conditions surrounding the crop, its physical character and, importantly, the way it performs in the kitchen.

Because provenance means very little if the food itself isn't exceptional.

CRITERIA LEDGER WA-260418-01
ORIGIN Sehore, Madhya Pradesh
HARVEST Rabi Harvest
CHARACTER Whole grain meal retaining pristine germ and bran.
PROCESSING Stone-milled slowly on basalt stones to preserve natural enzymes.
Sehore, Madhya Pradesh Field & Harvest Record
Origin landscape for Whole Wheat Atta
ORIGIN / Sehore, Madhya Pradesh

It begins with a place.

Grown in deep black soils of the Malwa plateau, naturally rain-fed and sun-cured.

FRESH MILLING

Milled when it matters.

The grain remains whole longer.

Milling takes place closer to when the flour is required, reducing the period the product spends sitting in milled form.

Milled [Date]
Packed [Date]
Batch WA-260418-01
IN THE KITCHEN

What to expect

Aroma Deep toasted cereal, fresh and sweet
Texture Velvety soft with fine bran flecks
Cooking behaviour Yields layered, tender rotis that remain soft for hours
Best used for Daily phulkas, parathas, and artisanal flatbreads
Storage Store in an airtight container in a cool, shaded pantry
VERIFICATION

Trust, documented.

Testing isn't a badge at Earthenic. It is part of the decision-making process.

Batch WA-260418-01
Laboratory [Approved laboratory]
Testing date [Date]
Protocol [Exact applicable protocol / standard]

There is more to this product than the packet can tell you.